What the Heck Does a Brand Designer Actually Do?

Some people like to call me a graphic designer. Others might call me an artist. Most recently I've given myself the title of a brand designer or brand strategist. I like this wording better because I feel it is a more accurate description of what I do. So what is that...

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What the Heck Does a Brand Designer Actually Do?

Some people like to call me a graphic designer. Others might call me an artist. Most recently I've given myself the title of a brand designer or brand strategist. I like this wording better because I feel it is a more accurate description of what I do. So what is that...

10 Simple Rules for Writing Captivating Website Copy

One of the biggest mistakes I see biz owners who invest in a new website make is to skimp on professionally-written website copy. Are you guilty? Believe me, as attractive as saving those dollars now sounds, it's a good investment to make. Not only does a professional...

The Step-by-Step Guide on How to Make a Logo for Your Girl Boss Biz

If you are ready to learn how to make a logo for your biz, you probably fall into one of two camps: crazy excited and overwhelmed with tons of ideas or completely clueless and afraid to even get started. Either way, you want to avoid getting so stressed that you...

5 Popular Branding Myths Debunked & the Truth Behind Them

If you're not a brand expert, branding can be a tough subject to fully understand. Especially when there is so much information floating around the internet about branding that is definitely not true. I'm here to help put those ideas to rest so you can start making...

How to Create a Mood Board: Tips & Tricks from a Pro

Visualizing something is the first step to turning it into reality. This is the principle behind why someone would want to create a mood board. It's an inspirational visualization of a concept or brand. Creating a mood board is a common part of the branding process...

Be Inspired: 20 Feminine Color Palette Ideas & Examples

    Color is powerful, especially when it comes to helping your brand stand out. Whether you're going for a clean and modern look or a feminine shabby chic, I've got some great inspirational color palette ideas for you! It can be hard to know what colors go together...

How to Create Gorgeous Pinterest Pins That Explode Your Traffic

Do you feel like everyone is killing it on Pinterest except you? I felt that way for months and months until I finally cracked the code! The secret to driving major traffic to your site from Pinterest all starts with creating amazing pins! So, want to know how to...

The Best Program to Design a Logo – It’s Not What You Think!

If you've been thinking you are finally ready to dive in and design a logo, you may have wondered what's the best app, tool or program to use. If you hop into any one of the Facebook groups I'm a part of for bloggers or entrepreneurs, I'll guarantee you that 95% of...

6 Must-Haves for High-Achieving Female Entrepreneurs

    Not everyone was made to create their own business. It's more than just having a product or service. You have to be able to manage your business and all that comes with it. If you are thinking about taking the leap into entrepreneurship, you'll want to make sure...

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